01 Jul 2019
Did you ever notice when at the movies, only the real fans stay to watch the closing credits until the end?
CANAL+, the number one channel in France for cinema lovers, decided to surprise committed cinema enthusiasts with a little gift hidden in the closing credits!
In collaboration with MK2 cinemas and agency BETC, CANAL+ hid a secret message in the end credits of several films during a week’s time. The message consisted of a promo code giving away a three-month subscription to CANAL+ for free.
Next time you go to the movies – keep your eyes open until the end.
You can read more at the source…